Paumé - Care for Frequently Washed Hands
Package Design
PROBLEM
Frequent hand washing can cause dry, irritated skin, while many soaps worsen it with harsh, antibacterial-focused formulas. Paumé is designed for those who wash often, offering a gentler solution that protects and restores the skin.
PROBLEM
APPROACH
Paumé is a premium hand-care system for frequently washed hands, combining gentle cleansing, germ protection, and deep hydration to repair the skin barrier. Its calming design and messaging offer a more thoughtful, supportive approach to daily hygiene.
APPROACH
RESULTS
Paumé reframes hand care as both protection and restoration, offering a premium solution that supports individuals whose routines require frequent washing while helping maintain healthy, comfortable skin.
RESULTS
SCOPE OF WORK
+ Packaging
+ Research
+ Art Direction
+ Advertising
OVERVIEW
Package Design
Paumé -
Care for Frequently Washed Hands
OVERVIEW
PROBLEM
Frequent hand washing can cause dry, irritated skin, while many soaps worsen it with harsh, antibacterial-focused formulas. Paumé is designed for those who wash often, offering a gentler solution that protects and restores the skin.
PROBLEM
APPROACH
Paumé is a premium hand-care system for frequently washed hands, combining gentle cleansing, germ protection, and deep hydration to repair the skin barrier. Its calming design and messaging offer a more thoughtful, supportive approach to daily hygiene.
APPROACH
RESULTS
Paumé reframes hand care as both protection and restoration, offering a premium solution that supports individuals whose routines require frequent washing while helping maintain healthy, comfortable skin.
RESULTS
SCOPE OF WORK
+ Packaging
+ Research
+ Art Direction
+ Advertising