Once Upon A Dream - Nighttime Cereal
Package Design
PROBLEM
As adulthood becomes dominated by routine and responsibility, many people lose touch with the imagination and wonder of childhood. Once Upon a Dream is for busy adults who miss that sense of creativity and possibility.
PROBLEM
APPROACH
Once Upon a Dream: Nighttime Cereal turns a simple bedtime routine into a calming, reflective experience. With sleep-supportive ingredients and nostalgic storytelling, it helps adults unwind while reconnecting with creativity, curiosity, and childhood wonder.
APPROACH
RESULTS
Once Upon a Dream transforms a familiar food into a calming nightly ritual, helping adults slow down, unwind, and reconnect with imagination through comfort and nostalgic storytelling.
RESULTS
SCOPE OF WORK
+ Packaging
+ Illustration
+ Logo Design
+ Art Direction
+ Advertising
OVERVIEW
PROBLEM
As adulthood becomes dominated by routine and responsibility, many people lose touch with the imagination and wonder of childhood. Once Upon a Dream is for busy adults who miss that sense of creativity and possibility.
PROBLEM
APPROACH
Once Upon a Dream: Nighttime Cereal turns a simple bedtime routine into a calming, reflective experience. With sleep-supportive ingredients and nostalgic storytelling, it helps adults unwind while reconnecting with creativity, curiosity, and childhood wonder.
APPROACH
RESULTS
Once Upon a Dream transforms a familiar food into a calming nightly ritual, helping adults slow down, unwind, and reconnect with imagination through comfort and nostalgic storytelling.
RESULTS
Package Design
Once Upon A Dream - Nighttime Cereal
OVERVIEW
SCOPE OF WORK
+ Packaging
+ Illustration
+ Logo Design
+ Art Direction
+ Advertising